We are delighted to announce that we have continued our sponsorship of Southend United FC's back of shirt, short sponsorship and the naming rights to the South Stand at Roots Hall Stadium for the 2020/21 season.

The continuation of the partnership showcases our long term relationship with the footballing pride of Essex, with the brand being seen nationally on the new Hummel playing kits as well as at Roots Hall Stadium on the South Stand and other areas.

Rhys Ellingham, Head of Commercial Operations at Southend United said: 

“During these times it’s excellent that Trade Price Cars have continued their long-standing relationship with the club. Dan Kirby has supported us over a number of years and continues to do so in a capacity which is beneficial to both parties.

“The partnership will keep flourishing throughout next season and I would like to thank Dan and Trade Price Cars for their partnership.”

Dan Kirby, Trade Price Cars owner added: 

“We are delighted to be able to continue our support to the club during what has been a tough time both on the pitch and worldwide with the current pandemic, however are looking forward to seeing the blues get back on track.”